Let’s cook up some fun

What I can do for you

I’m pretty lucky — I get to do what I love: create audience-focused content strategy, with services ranging from project work (articles, slide shows, video) to full-scale, cross-platform plans encompassing digital and print content, email campaigns and social media.

Onsite and print content, email campaigns, social media outreach — all of these are part of a holistic strategy that engages audiences wherever they want to meet you. Whatever the scale, I’ll focus on the sweet spot where your goals overlap with what your customers crave most for maximum engagement and results. This can be a simple as a one-time article, slide show or video on a hot-point topic or a full cross-platform plan.

Recipes are the ultimate interactive content to take your message from the page to the plate and inspire audience engagement on the deepest level. Recipes are also a great launching pad for more content. I can eyeball a recipe and tell you why it will (or won’t work) while spinning it into a slideshow, a share-worthy social media post and technique videos.

Got something to say or show? I’ll help you craft your message with video scripting and interviewing.

Nothing draws in audiences like juicy visuals. Whether it’s a product shot, location visual or recipe photography, mouthwatering images encourage your audience to eat with their eyes and connect with your brand.

Why work with me?

1

I focus on the sweet spot where your needs intersect with your audience’s desires to develop effective content that gets results.

2

I’ve worked at top media outlets, both on staff and as a contributor, so I have unique perspective on what it takes to create crave-worthy content.

3

I’ve trained at Le Cordon Bleu, worked in the kitchen at a top Los Angeles restaurant and developed test-kitchen-vetted, reader-friendly recipes.