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Behind the Dish: When Flour Tortillas Stand In for Pancakes

Behind the Dish: When Flour Tortillas Stand In for Pancakes

by Alison Ashton | April 2, 2024 | Content Strategy Tips, Food Photography, Recipe Development

Here’s how a recipe developer & food photographer worked with an unusual store-bought flour tortillas to create a winning recipe & image.

What Is Recipe Development? Here’s What a Recipe Developer Really Does

What Is Recipe Development? Here’s What a Recipe Developer Really Does

by Alison Ashton | March 14, 2024 | Content Strategy Tips, Recipe Development

Professional recipe development is a distinct process that ensures a specific, consistent, and delicious outcome. Here’s how it’s done right.

Behind the Photo: When Pie Crust Is the Star

Behind the Photo: When Pie Crust Is the Star

by Alison Ashton | January 29, 2024 | Content Strategy Tips, Food Photography

When it comes to photographing any food, the first question is, “What are we selling?” In this case, it was a gorgeous golden, flakey pie crust.

2024 Food Trends: What We’ll Eat & Drink This Year (Maybe!)

2024 Food Trends: What We’ll Eat & Drink This Year (Maybe!)

by Alison Ashton | January 5, 2024 | Content Strategy Tips, Food Trends

Look for ube, buckwheat, sweet heat, peach and tomato cocktails among the top 2024 food trends.

Why Is There So Much Nasty Food On Social Media?

Why Is There So Much Nasty Food On Social Media?

by Alison Ashton | January 19, 2023 | Content Strategy Tips, Food Trends

TikToks, Reels and Facebook viral cooking videos featuring inedible food fails are a real genre. Enjoy them for what they are: schlocky fun!

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